Although the Google advertising platform has been renamed ‘Google Ads’, there’s a reason we used the old name in the title of this article. Google has always stressed quality website content. Their website ranking system considers quality as a significant component of the algorithm used in how the rankings are determined. The term ‘Google AdWords’ […]
Generating leads has always been a top priority for small businesses. If you’re not hitting the right number, then you’re probably too lazy or you’re just not targeting the right people. Of course, you’d rather think the latter. With the ever-growing popularity of technology and smartphones, the idea of marketing your business online, via social […]
Nowadays, a website alone isn’t enough to market your business. It’s important that in addition to creating a business website that you also have a strong social media presence. Having a Facebook page is a great place to start. Once you start establishing yourself on this well-known platform, you can move on to others […]
As a marketing expert in your company, taking care of what is happening in social media is very important. It gives you a clue about what is happening to the entire world. Social media monitoring is essential in understanding whether what you are doing is essential. You can also understand what other companies in your […]
There are many parts to increasing popularity and sales for your company, but all of this is helped by having a great online presence. The more people that see and fall in love with your brand, the more likely you are to generate sales and build success. However, the trick to that is building online […]
Google is one of the top technology giants in the world. This heavyweight started its journey as a search engine but slowly became popular as a company with a futuristic vision. Google has given us many moments filled with an adrenaline rush, especially with Google Glass. However, behind the scene at this company, there is […]
The ho-hum about technology taking jobs away is bothering experts but millennials don’t seem worried about it. This new generation of tech savvy individuals is creating a headache for experts, who have all their views turned topsy-turvy due to the millennial lifestyle. Now that artificial intelligence, chatbots, and robots are expected to finally begin a […]
Fake news has become a big issue in the modern socio-political scenario. The rampant use of fake news to incite people and use them to create propaganda is evident on Facebook. However, the social network could not do much to stop spreading the news. Now, Facebook looks ready to crack down on the pages that […]