26 June

5 Ways To Use Technology To Boost Your Franchise

More and more people are turning to buying a franchise as an alternative to starting their own.  Because of the many advantages, like independence with the perk of a big network behind you, there is a considerable amount of opportunity in investing a franchise.

In order to succeed, however, you’ll need more than just a name behind you.  It helps tremendously to lighten your load by taking advantage of technology.  Not only will it save you time, but it’s likely to save you a significant amount of money.

Here are some of the most helpful ways to use technology to boost your franchise. 

Draw In Customers With a Website

The first impression that you make on clients is usually your business website.  In order to draw in new clients, you’ll need to have a strong and professional site that’s easy to find. 

IT should be easy to navigate with all of the information that customers need to know about what products and services you provide.

You should also explore some basic SEO strategies to increase your chances of coming up first on google results.  

Expand Your Outreach With Social Media

Nowadays, a website isn’t enough to make your presence known.  Customers want real contact with the businesses they give their money to.  They want interaction and immediate information which social media provides.

Unlike a website, a social media profile connects with your followers and provides a relationship.  As a result, your customers will build trust and loyalty. 

Stay Connected With Clouds And Sync Software

When having to communicate with franchise headquarters, it can be frustrating to coordinate information.  However, by using syncing programs and clouds, you can ensure that all of the information stays the same amongst everyone.

Between calendars, accounting software, and essential files, software makes it easy to stay synced without having to worry about losing time and valuable files. 

Eliminate Communication Costs

Once upon a time, franchises had to make expensive long distances calls in order to stay in communication.  However, you can keep in touch with any part of the franchise by using conference call programs.

All it takes is a few clicks of a mouse for everyone to be in the same room together, regardless of where you are in the world. How much does it cost?  In many cases, these programs are entirely free.

Save Time On Accounting

Rather than spending time and money manually entering invoices and paycheck information, take advantage of accounting programs. 

Your accounting process can be streamlined in a fraction of the time it would take you without the help of technology.  Additionally, you’ll be digitizing all of your paperwork, making it easier to navigate and less mess.